IP Media handles PR, Advertising and Marketing for many industries. We can help you differentiate your product or service from your competitors, gain marketshare, and reflect your organization’s values and attributes with every communication. Web Mentorship Programs empower the small and medium business owners or marketing executives with the knowledge of how to properly position and promote your products and services online effectively.
Wednesday, July 20, 2016
Mutliple Locations and Local SEO
One pattern we often see is that larger and seemingly more authoritative
businesses do not perform as well in local search as they should. And
having multiple locations amplifies the need for solid local SEO
foundations. A common issue we come across is the lack of a
well-optimized and well-performing landing page for local businesses. We
must tick our SEO boxes here, but we must also maximize the leads
generated from these pages — to do this, we have to look at the
intersection of lead generation and local SEO.